Recently i had got an opportunity to meet an expert Social Media Optimizer who have been in the industry for several years. I have spent only 15 – 30 minutes with him, that little bit of time was enough for some information exchange. I have been in the social media optimizing services for more than 2 years so i was aware of what the person was talking. I thought that i would share it with you so that it will benefit you in your social media campaign.

He recommended that not to spend much time in orkut for social media optimization. I think that if you are targeting Indian customers then you can add orkut to social media accounts. Recently i had read from many articles that orkut is popular only in India and Brazil, its popularity is showing a downward trend as more and more people are shifting to other social media networks like twitter, facebook and linkedin. He suggested that creating social media profiles in facebook, twitter, linkedin, quora and slideshare is worthy than creating in other social networks.

The person also suggested that even if you are creating social media profiles for meeting with friends or for promoting business you should create profiles in your real name rather than business name. Most of the people would like to talk with real persons rather than business establishments.

One more thing he has suggested is that when creating social media accounts use one username / profile name for all the social media accounts like twitter.com / xyz, facebook.com / xyz. It will be easy for people to look for you or your business in various social networks.

It was quite a good session sharing information about social media optimization. Do you know these kind of tips for social media optimization then please share it, i would like to hear from you.