Category Archives: Internet

Communisty Party of India Marxist Online Election Campaign

Posted on by
Reply
Share This !!!

    The peculiarity of 2009 election is that almost all the political parties has got online presence for campaign. In one of my previous post i had discussed about BJP’s online election campaign. Not only BJP but all the regional and national parties has actively campaigning online to reach more voters especially younger voters.

    The communist party of India has also started online political campaigning weeks before the last date of filing nomination. This is a move by the communist party of india to reach out to the younger generation.  The Communist Party of India-Marxist has launched its election campaign website, designed and developed by its Young Information Technology comrades.

    The website created for online political campaign for communist party of India is www.vote.cpim.org. The website is set against a reddish background with header image being Jothy Basu attending a mass rally.  The website has added with information on election manifesto of cpim, details of various candidates competing in the election, a forum to discuss various election and party related matters, perspective of cpim leaders on various national issues and related videos.

    The website has been launched by Sitaram Yechury, the main objective of this website is to influence voters of younger generation who are 54 percent of the country’s population. After launching the website Sitaram Yechury has said that The young segment is largely in the internet world like never before and the aim if this website is to reach out to this young generation.

    The communist party of India – Marxist has got a separate team to manage and update thee content of the website regularly. All the campaign material for the elections, including the party manifesto and the video clippings of the leader’s speech, are available on the website.

    The communist part of India Marxist has got strong presence in states like kerala and West Bengal and i think the new website will help the party to reach more masses.

    Do share your opinion about what you think about online election campaign of communist party of India as a comment.

    Share This !!!

      Using Social Media For Travel & Tourism Marketing

      Posted on by
      3
      Share This !!!

        During the past several months Social Media is one of the search term which is searched very high on the major search engines. This raises the question that whether social media has become an independent media and whether it has grown as an Industry in itself.

        It is a fact that the social media has gone extremely big world over and its reach is getting bigger and bigger. Today i am talking about whether the advantages of social media can be utilised in promoting tourism and travel related services. In the recent times one of the most affected industry due to the current economic recession is the online travel industry. In order to revive this industry from the hard times new paths are opened by the social media. There is hardly anyone in the world those who have registered with at least one social media website. If a person who know how to access industry and not aware of social media then he will be living under a rock in the internet world.

        As per the information from the travel industry both online and offline travel players were having a hard time converting any business this summer. Most of the major online travel portals facing hard times and seen fall in coversions from 12% to 7%. The current economic recession has affected not only domestic travel but also a steep fall in number of international travelers.

        How social media can help in overcoming this bad situation in the travel industry? As per experts in the internet social media can help in overcoming this situation.

        It is a fact that social media marketing is helping online players for more conversions for travel players globally. The reports from the social media industry that the industry is bright and it help in reaching more people who are interested in a particular service. The graph of people using social media websites like orkut, facebook, twitter, hi5 etc are on the high. This global trend can be applied to india where social media is extremely big with over 12 million orkut users and with twitter meets happening often and where facebook can be used to attract people to a particular campaign. This trend suggests that it is time for the major travel players to turn to social media marketing and get more conversions.

        Share This !!!